Big Tobacco is using Point of Sale marketing to target youth. That’s the marketing found in stores – the ads all around you. In this video, members of SWAT Sarasota County (Students Working Against Tobacco) expose Big Tobacco’s tactics and ask you to join them in fighting back.

Writer/Director/Cinematographer/Editor Brad Bryan
Sound/Grip Daniel Perales
Producer Hilary Sperry
Associate Producer Amber Nase